20SHOTS raises £400,000, led by US based Animal Capital

Paul Kvadsheim
Aug. 30, 2022, 3:24 p.m.

20SHOTS, the sports betting technology company, has announced they have secured a £400,000 investment at a valuation of £5 million. The round enables 20SHOTS to expand their Fantasy5 offering to leagues beyond the English Premier League.


Founder and CEO Jacob Kalms commented on the growth of the business, stating that “Our growth model forecasts we will break the half a million player mark this season, with our scaling driving down the cost of acquisition for partners whilst maintaining our engagement, dwell and retention rates considerably above industry averages.”


The round was led by US venture capital firm Animal Capital. The Managing Partner of the firm, Marshall Sandman, said ”In a crowded market of fantasy, FTP, and pay-to-play sports betting, 20Shots distinguishes itself with a best-in-class team and direction that has allowed the product to stand out distinctly and early.


Their flagship game Fantasy5 is an early hit, their B2B relationships are uniquely positioned to make this an exciting asset and their ability to resonate and be sticky with a younger audience are all reasons why we were excited to be on the journey.”